Managing and understanding changes in the media for you

We move with the times; encouraging clients to embrace the PR power of bloggers, social networks and new media.

Journalists are multi-tasking like never before. Staff writers may be researching wireless standards one minute then business outsourcing the next. Freelancers are on the increase. Entrepreneurs in their own right, they are intent on diversifying, which means they can be writing a story and media training executives on the same day. It can be hard to keep pace but that is exactly what we do.

Beyond managing a broad database of contacts, we are also intent on telling a good story. Above all else, a strong pitch delivers on the promise of success. Knowing a journalist’s beat or interest is one element, but we also believe in the value of a well thought through concept in lock-step with their readership. Our understanding of multiple markets is part of our strategic approach. We are more than arms and legs; we’re ears and mouths, as well. Once we have established trust we operate in a self-motivated style as if we are part of your business. Even if you have no office in Europe, we have the experience to represent you here.

What's New?

Here is the wireless weather forecast ZDNet reports from Broadcom's recent wireless demonstration.

Predicting Companies' Earnings
Joel Roques from The Hackett Group talks to CNBC.

Article: An inconvenient standard
The controversial 802.11n issue, from a technology PR agency's point of view.

Article: The single-use device is alive
Once upon a time, we had single use phones. Some of us still swear by them.

Televised Coverage - We specialise in high-level broadcast opportunities.